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Talk to us about Abokado - what are the ethos and aims?
 Abokado was born of a dream to change the way people ate . At Abokado, we believe in balance and that’s exactly what our menus offers. A range of fresh, Pacific inspired food, locally roasted coffee and cold pressed juices.

The relationship between yourselves and IPW1 - how did that come about?
 We have been working with Glen and the team at IPW1 for 2-3 years now, our previous head of marketing worked with them and I have continued that relationship.

How important is that relationship to you?
 Our relationship with the team is important, particularly as we’re a fast moving London business, and the pace at which we work is incredibly fast so we need partners working with us who are able to meet our timelines and Maintain quality... having a bit of fun along the way is also really important!

What are the kind of lead times you work? Is it often reactive and on the fly? Or do you have the luxury of longer lead times?
 We have a mix of strategic longer term project, mixed with fast paced promotions given we operate on a highly competitive industry. Sometimes we have months for projects, and other times, less than 48 hours!

How important is it to you that the stock/processes used in your material marry up with the content and what you’re trying to communicate?
 Very important - our brand is about premium ingredients and great quality food and drink choices, so our production quality must match!

The quality of print output for you guys is of course crucial - but how far do you want to push that process?
 improve our POS Quality and efficiency.

IPW1 is 1 in SE1! | IPW1

By Caroline Holden • December 6, 2023
Where does the time go?! Only one year ago we opened our doors in our new studio in SE1! IPW1 not only made a colourful start in SE1 but we ensured we made our new house a home. As well as needing more room we wanted to make sure our commitment and investment to innovation and digital printing technology was reflected in our brand. We'd refreshed the brand, we'd invested in innovation and we had the Xerox Iridesse Express! So how did we do?

ESG - Environmental, Social and Governance | IPW1

By Caroline Holden • September 14, 2023
For nearly fifty years, we’ve been a trustworthy print and finishing provider to companies all over London and the South-East. We’ve grown to be the leading independent printer in London; we did it by looking after our customers and staff, whilst making the right decisions that impact us and our communities. Our Commitment We want to Wow our customers with proper printing, by making ideas happen. But it's more than that. We want to be recognised for our commitment to many of the big topics impacting us all; carbon emissions, reducing energy consumption, recycling, diversity and inclusion. It's early days, so there will be more to come. We expect it of ourselves, and our customers expect it too.

5 Promotion Ideas To Increase Footfall in Your Venue | IPW1

By Caroline Holden • June 22, 2023
Restaurants, bars and cafes often resort to special offers such discounts or 2 for 1 deals to attract new and existing customers. However these offers can often be a loss leader and don’t always drive customer loyalty. There is good news though! In additional to Seasonal Specials, there are more creative and unique promotional ideas that will help you stand out whilst attracting and retaining customers. Why not have a look at the five most successful strategies our customers use and see if they can work for you.

10 Steps to New Window Vinyls | IPW1

By Scott Halsey • May 30, 2023
Window vinyls are a great, inexpensive way to get your message in front of potential customers

What's in a Name?

By Caroline Holden • May 16, 2023
We’ve never been bashful but we’re standing out like never before, from the window vinyls on our creative space to our colourful walls, to our calendars and business cards. You can’t miss us, IPW1 has made a colourful start to 2023!

Plan Your Print Journey with IPW1

By Caroline Holden • April 6, 2023
Our 40 year heritage as a leading London printing company has it’s foundations in W1, including many of our loyal customers, but we’ve taken in other London postcodes and landmarks along the way.

A Very Genial Host - IPW1 & the Hospitality Sector

By Caroline Holden • March 1, 2023
Find out how we’ve been collaborating with restaurants, cafes, bars, coffee shops, hotels and professional bodies for over 20 years.

IPW1’s New Location, Location, Location, Amazing Space & Grand Designs!

By Caroline Holden • February 3, 2023
For anyone that’s moved house after a number of years, you know how daunting this can be. As Kirstie Allsopp and Phil Spencer tell us, it’s about Location, Location, Location and once you’ve found your ideal property you then need to maximise the Amazing Space and come up with Grand Designs without input & guidance from George Clarke and Kevin McCloud!! Yet we’ve done it!! We were bursting at the seams at our previous London printing studio in Great Portland Street [GPS] W1 as, in response to customer demand, we’d continued to invest to ensure we kept pace with the advancements in Xerox digital printing technology as far as the space would allow us. The advancements since we took our very first Xerox Iridesse in 2018, the first in Europe, have been out of this world. With its speciality colour printing of gold, silver, white, clear and fluorescent pink, we loved it and so did our customers. So much so we soon found ourselves with Xerox number 2. Again we loved it, and so did our customers, new and old. We were able to translate creative designs and requests like never before and in 2022, knowing we needed add to our Xerox Iridesse fleet yet again, it was clear. We had outgrown our Great Portland Street home.

5 Things To Know About Large Format Printing

By Scott Halsey • October 28, 2022
Ever wondered what else you can get from IPW1? We work with clients across all business industries, from hospitality and the corporate world to academia and the creative industries.

The Ultimate Guide to Printing Shops in London

By Scott Halsey • September 22, 2022
If you’re wondering what you can get from your average printing shop in London. We work with clients across all business industries, from hospitality and the corporate world to academia and the creative industries.
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