Where does the time go?! Only one year ago we opened our doors in our new studio in SE1! IPW1 not only made a colourful start in SE1 but we ensured we made our new house a home. As well as needing more room we wanted to make sure our commitment and investment to innovation and digital printing technology was reflected in our brand. We'd refreshed the brand, we'd invested in innovation and we had the Xerox Iridesse Express! So how did we do?
We want to Wow our customers with proper printing, by making ideas happen. But it's more than that. Not only do we want to be recognised for proper printing and our ability to blend vibrant eye-catching colours, we want to be recognised for our commitment to many of the big topics impacting us all; carbon emissions, reducing energy consumption, recycling, diversity and inclusion. It's early days, so there will be more to come. We expect it of ourselves, and our customers expect it too.
We loved our brand with the splash of colours so much we started using them on notebooks, business cards, coasters, after dinner sweet boxes, sporting advertising boards, cycling hats, bucket hats, bobble hats, socks, t-shirts, keyrings, award sponsorship, fans and even a handbag!!
The zonal elements in our print studio means we can seamlessly move from digital or large format printing to finishing and packing to collection, moving at speed so we decided to reflect that with our internal branding on our wall vinyls. And yes, we do have a fish tank!
We've continued to work with our long-standing partner Curate, a brand agency, to help us further develop our brand, keeping it fresh whilst still ensuring it represents our full range of digital offerings, stellar services and the great personalities within our team. This really needs to express how we bring print projects to life, especially with our advanced use of colour, colour blends & embellishments.
Black and white objects in the universe are still blasted with colour…all featured in our colourful calendar. This time from a doodle because, after all, colour's a doddle!
[they said you can't achieve banging colour on black card, oh yes you can we said!]
We've long been a proud supporter of local football club, Dulwich Hamlet, The London Fire Brigade, brands that align with our values, such as Glamour Magazine & Rapha, and the hospitality sector as a whole including Institute of Hospitality and Gold Service Scholarship, printing their programmes and menus, and sponsoring the Casual Dining Award for New Concept of the Year 2023!
We love all colour here at the Colourdome, but green is our favourite!
We invested in the latest Xerox technology to not only keep pace with digital print advancement but to ensure all the equipment we use is eco-friendly & energy efficient too.
We use DPD as our main courier as they have the best overall response to climate change by directly tackling the UK’s biggest emissions sources; transport & energy and in Central London we use our own IPW1 electric VW ID Buzz! Absolutely perfect for tackling busy London roads, without adding any emissions when stationary in traffic. And for speedy deliveries a pedal-powered cargo bike [or a Lime bike]!
Our main carbon neutral ISO 14001 accredited paper supplier ensures all their products are carefully sourced from leading manufacturers around the world, that all their papers, boards & envelopes are produced in an ethical & sustainable way and 99% of their portfolio is FSC or PEFC Chain of Custody certified.
Recycling is an intrinsic part of the paper loop - around 80%of UK-made paper utilises recovered paper which is by far the biggest source of recyclate from domestic waste streams. We ensure all our paper waste is collected and processed where it’s separated into types and grades - anything that can't be recycled goes to a waste-to-energy facility where it's turned into energy to power homes!
So from our renewable carbon-free electric to green deliveries to renewable FSC paper stocks and our recycling & reuse policy we are determined to continue our green journey into 2024 and beyond.
We know technology and our customer's requirements don't stand still so nor can we.
From our advanced use of colour, colour blends & embellishments to binding & bookleting to bespoke packaging and notebooks made from off cuts, this year had it all!
We needed to bring our a-game, and boy did we deliver!
Our investment in print technology has really paid off. And we've really put our Xerox Iridesses [who've run over a million copies!], ink presses and large format machines through their paces this year - whether it's business cards, placecards, menus, programmes, posters or windows vinyls, we've printed them, and with our departmental zones improving our workflow, we've printed a LOT!
So that's a wrap - our anniversary year in review. What a ride, and we think we came out on top as winners! Hope you've had a colourful year too.
And keep an eye on our socials, website and windows, you
might see the odd doodle here or there, waiting for the IPW1 blast of colour!
What are you waiting for? We’re ready? Are you?
#truecolourhaslanded #welcometothecolourdome #coloursadoodle #coloursadoddle #colourmebad